The Routledge Companion to Marketing and Feminism, 1st Edition by Pauline Maclaran, Lorna Stevens & Olga Kravets | 2025/2026 Study Guide to Pass Exams First Try
Unlock a deep understanding of the critical intersection between marketing and feminism with this definitive 1st Edition companion guide. Edited by leading scholars Pauline Maclaran, Lorna Stevens, and Olga Kravets, this resource is your ultimate tool for the 2025/2026 academic year. It offers a comprehensive exploration of key topics, including feminist critiques of consumer culture, gender representation in advertising, digital feminism, and intersectional approaches to the marketplace. Each chapter is designed to provide clear, insightful analysis, making complex theories accessible and helping you excel in your studies. This guide is expertly structured to ensure you grasp the core concepts needed to pass your exams on the first attempt and avoid costly resits. Master your course material and gain a cutting-edge perspective on contemporary marketing.
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